Published September 28, 2011 by Martin Casper

Why Facebook Will Make Your Blog Obsolete!

Facebook is changing again and again.  People are complaining.  They are not happy with the new format.  Some have even gone so far as to say that owners of Facebook are insecure and that is why Facebook has seen frequent changes.

What is wrong with change?  Why are people so hostile?  I was discussing these changes with one of my partners earlier today.  We came to the conclusion that it is the cry of frustration on the part of individuals who complain about any kind of change in their life.

I love what Facebook is doing.  Timeline is so cool.  It is going to be like your own personal biography…and the “Ticker”.  It reminds me of Twitter and the continuous feed.  We both agreed that Facebook must keep evolving and that we must remain on the top of our game to enlighten and educate our tribe of followers.

This evolution that is evidenced by the frequent changes seen with Facebook is a word to the wise.  Facebook is going to continue to make changes as time goes on.  You should take a cue from them and review your online presence.  When was the last time you updated your blog?  Do your graphics portray that hip, edginess that attracts customers?  Are you maintaining that SEO edge by properly integrating key-word rich content that incorporates post tags and hyperlinks to drive traffic?  Are you providing great…not good but great, content? If not, then Facebook might just be rendering your blog irrelevant by setting the standard and displaying to the world that they are not going to sit on their proverbial laurels.

What will it take to spin your wheel?  What convincing do you need to review your online presence in order to maintain that “edge”?  Do you want to have an unstoppably empowered online presence?  Or…are you comfortable letting your online presence fade into blogging irrelevance?  The choice is yours.

Better yet, contact my good friend and business partner…Eric Bryant at Core Zero Creative, for a comprehensive consultation on the current relevance of your blog.  Do it today and start on the road to blog empowerment.  Don’t let Facebook’s changes render you irrelevant.

Yours In Success & Spiritual Empowerment

Categories: Social Media
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About Martin Casper

Being an entrepreneur has given me a deep appreciation for individuals who are success oriented and never give up. The drive to always “push through” is a trait of successful people. I have been fortunate to associate myself with many successful individuals over my life. It began with my father who instilled in me the ability to step outside of the box…to create something out of nothing. He taught me the importance of integrity in business...traits that I have incorporated into the various business models I employ. I spent the first ten years of my career in the medical field. I worked side by side with amazing individuals who put their own self-interests aside in order to nurture others back to good health. Many times I witnessed life and death situations. It was always humbling to experience the team-work that evolved around trying to save a lives. As my career path evolved into the business world, not only could I bring those experiences into my persona, I saw a need to spread information…real information for real situations. A close friend of mine began to mentor me in aspects of blogging. He has given me incredible insight into how a blog should be developed…how to focus my passion for helping mentor people to becoming successful entrepreneurs. This passion for mentoring others began when I was a young child and continues today. It is not about me, but rather those who have influenced my life. I am a work-out addict and a real “ski dog”. Sorry guys and gals…I do not “ride”. I live for deep powder and steep chutes. I love the feeling of looking over the edge of a steep run…feel my heart beat faster with that adrenaline rush and then “jump in”. I love golf…but I always wonder if I will ever break 100…lol! Most of all, I love my wonderful family…they are the best! Thanks for stopping by and I hope you feel empowered today.

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  • Anonymous

    Martin, this is spot-on. The only constant is change. I, for one, love it! I love to see how companies adapt, and I enjoy not only learning about and keeping up with the changes, but also finding ways to work within the changes to tweak and maximize results and gain a competitive edge; to push the implementation of the changes right to the edge of what can be accomplished. This is a great post, Martin. And one more bullet in your ammo clip to ensure that Facebook does NOT render your Blog obsolete! Great work!

  • http://www.Empower2Go.com Martin Casper

    Hey Eric…thanks for your comments. You are so correct with regards to…the only things that is constant is change. This is where we have to bring our “A” game to the table.

  • Pingback: Social Media Change is the only Constant | Core Zero Creative

  • http://www.gossipism.com.au Dexter Eugenio

    hey martin

    nice read but i dont quite agree with your topic 100%.  if anything, Facebook could make your company website obsolete.

    many blogs are still 2 way traffic (as we’re displaying now) and company websites for the most part are not.

    if i checked out a businesses website, found their social medias, clicked it and found their facebook page was jumpin’, why would i go back to their website?  i probably and most likely wouldnt.

    i also find that blogs on their own can stand on their 2 feet, and some websites simply cant (thats why id almost always recommend a blog on a different domain than just using a page in your main website). 

    i do agree with your last comment that you blog should be looked at by someone professional.  :)

    dEx  @gossipism:twitter

  • http://www.Empower2Go.com Martin Casper

    Thanks Dexter!
    Great comments. I always welcome comments Pro or Con. I agree with what you are saying and my topic has done what I wanted…create debate and possible some controversy. My thoughts behind this post were directed at how Facebook is constantly changing and evolving. If a person has a website or a blog site and never gives it a re-fresh, then the Facebook effect could render it obsolete…bloggers and business owners need to get off their laurels to stay on the cutting edge. Thanks again!:)

  • Anonymous

    It is all about the Facebook Buzz!  I find it a little easier and taking things step by step.  In fact, I’ve written my latest blog about it.  I feel like no matter what changes we need to adjust to, the simple fact is that Facebook is growing and we have to adjust to it.  The main reason to use Facebook is to give good content, good comments, and NEVER be negative.  As long as we use those basic principles, we are all going to be fine.

  • http://twitter.com/SheaTapMusic Shea

    I don’t really agree with this at all. First off, blogs and Facebook are two different operations and we use them in completely different ways. The way we digest and engage. secondly the functionality you have on a website is vast compared to a Facebook page. 

  • http://www.Empower2Go.com Martin Casper

    Thanks Donna…well said. It seems that if more people took your approach, they might have less stress and be more productive.

  • http://www.Empower2Go.com Martin Casper

    Hi Shea…
    Thanks for your comments. You are correct from your comments RE: the mechanics of FB & a blog. What I was attempting to convey was that FB is continually evolving. If you do not make a point to engage, evolve and update, your blog or website will become obsolete due to stagnation:). Thanks again for stopping by. I welcome all comments both pro & con.