Everyone who has a Facebook business page wants fans. There are numerous ways to drive traffic and increase your fan base. I am going to share with you the first of a three part series on a creative way to drive that fan base; using sweepstakes to build your following. Any social media marketer will [...]
You are going to ask…what is a “Nose for Mohs”? You might even ask, “What is Mohs”? Wikipedia and others have some great explanations for Mohs Surgery as well as the general surgeon who pioneered he technique. Mohs surgery is also known as chemosurgery. It is a surgical procedure created by Frederic E. Mohs, MD and [...]
I recently re-read “The One-Minute Manager” and was reminded that the steps to being a successful manager are very simple. Goals, praise, and accountability basically sum it up, with each of them being delivered one minute at a time. Goals should be clear and well defined. Praise should be frequent, and employees should receive clear [...]
Do you ever work on crossword puzzles? If you do, you know how difficult it is sometimes to think of the correct word! You have no problem thinking of a 5-letter word or a 6-letter word that easily fits the definition, but unfortunately, the puzzle only allows for 4 letters! Although they are frustrating, I [...]
Blogger community has announced a URL redirection based on the country. The visitors of your blog will be redirected to the country specific domain extension. This redirection is often feared by bloggers since most people prefer .com domains rather than other domain extensions as it is the most popular domain extension in use. Also most [...]
Facebook and Twitter are great channels that marketers can use to drive market share and create a two-way interaction with new audiences. However, both Facebook and Twitter are also unquestionably portals that rely on the shotgun effect for success. As a singular marketing tool for your communication, effectively using either one is difficult. Even your [...]
When was the last time you saw a dark sky full of stars? If you live in the city, it may have been a while ago. Do you remember learning the constellations when you were a child? Wouldn’t it be great to be able to see and identify those every night? Unfortunately, in most locations [...]
Yikes! Moving to a new house means change. Big change! I am in the process of packing to move to another state and it is very uncomfortable. I don’t know about you but I really don’t like too much change at once! I’d rather have the chance to get used to small changes over time! [...]
Geese? Leadership? You have got to be kidding. Where is the correlation? Get a glimpse of what nature brings to the table when it comes to leadership, through the insightful article authored by one of our guest authors Judy Terry. Have you ever observed the distinct flight pattern of a flock of geese? What is [...]
The healthcare industry is not used to taking risks. In fact, hospitals and physicians seem to do everything they can to avoid risks. They have Risk Management Departments, Loss Mitigation Departments, Safety Committees, Attorneys as well as an environment where malpractice fears and government oversight often hinder any innovative progress. So, how could your local [...]
Are you struggling with your social media marketing strategy? Do you feel like you cannot get out of the batter’s box and the count is 0-3? You are not alone. Even the very best marketers need some advice and new ideas, every once in awhile. I am going to give you six simple but [...]
